OTAs and Metasearch Dominate Google’s Hotel-Related Keywords – Tempemail-Tempemail Zone

Even though hotel brands have gone all in on direct booking campaigns, online travel sites like Booking.com and Hotels.com continue to dominate paid search advertising, according to media research firm Kantar. Between Jan. 1 and ....

Continue reading

NYC Tourism Extends Partnerships to All Regions of the Globe – Tempemail-Tempemail Zone

In Auckland today, New York City’s destination marketing organization and its counterpart in New Zealand’s largest city announced a new agreement to market the two destinations while sharing best practices on sustainable tourism. The pact, ....

Continue reading

How Agencies in China Are Navigating the Coronavirus Crisis – Tempemail-Tempemail Zone

The devastation of the coronavirus outbreak that originated from China continues to unfold. As of now, there have been over 1,100 reported deaths (mainly in China) due to the virus. Travel and business have ground ....

Continue reading

How to Avoid Getting Sick at Conferences – Tempemail-Tempemail Zone

The World Health Organization (WHO) has declared 2019-nCov, a novel strain of the coronavirus, a global health emergency. The epidemic has killed more than 1,000 people, mostly in China, and is impacting major industry events. ....

Continue reading

Oprah, Gwyenth Paltrow and Martha Stewart Have Cruises – Tempemail-Tempemail Zone

When Gwyneth Paltrow announced that her lifestyle brand, Goop, was throwing a “wellness” conference aboard a celebrity cruise ship later this year, she joined a cadre of content doyennes. Within the last several years, the ....

Continue reading

When You Host the Super Bowl, Every Minute is a Commercial – Tempemail-Tempemail Zone

It was the scene where Joe Namath, double scotch in hand, famously guaranteed a victory for the New York Jets’ first and only Super Bowl Championship. It was where Peyton Manning and Drew Brees shed ....

Continue reading

J.Lo Is the Action Hero of Hard Rock’s Super Bowl Heist – Tempemail-Tempemail Zone

Directed by and (briefly) starring Michael Bay, the ad featured DJ Khaled as a masked bandit who steals Jennifer Lopez’s diamond-encrusted reusable cup. Lopez’s fiancé, Alex Rodriguez, also made an appearance, alongside Steven Van Zandt ....

Continue reading