Jeep’s Super Bowl Crowd Pleaser Nearly Didn’t Air – Tempemail-Tempemail Zone

But the last-minute production could easily have never aired as Fox sold out of ad inventory in November and the brand began shooting ten days before the game without a media buy. All the steps had ....

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Among Auto Brands, Genesis Won the Super Bowl Ad Game – Tempemail-Tempemail Zone

But, according to the online car dealership Car Gurus, Chrissy Teigen and John Legend helped Hyundai’s luxury vehicle brand Genesis earn the most online lift. During the Super Bowl, Genesis received a lift of 3.8%, ....

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Cobie Smulders Makes Saving the World Look Easy in Toyota Ad – Tempemail-Tempemail Zone

Toyota has made a habit of telling strong stories in its Super Bowl advertising, with a dash of heroism and inspiration for good measure. Two years ago, the automaker and its longstanding agency Saatchi & ....

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Raiders’ Josh Jacobs Reassures His Younger Self in Kia Ad – Tempemail-Tempemail Zone

For the second year running, Kia has decided to shelve the tactics that car brands so often employ in their Super Bowl ads—celebrity endorsers, stunt drivers, adolescent-grade humor—in favor of a sober and provocative message. ....

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Maisie Williams Belts Out ‘Let It Go’ in Audi Super Bowl Ad – Tempemail-Tempemail Zone

That campaign will kick off with a 60-second Super Bowl ad promoting the Audi e-tron Sportback, part of a new line of electric vehicles. The ad features Game of Thrones star Maisie Williams singing the ....

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Hyundai’s Wicked Fun Super Bowl Ad Features Famous Bostoners – Tempemail-Tempemail Zone

There are times when a concept is so obvious, you have to run with it. Such is the case with Hyundai and its longtime agency Innocean for this year’s Super Bowl. Featuring the new, redesigned ....

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Porsche’s Super Bowl Ad Is One Heck of a Car Chase – Tempemail-Tempemail Zone

The last time Porsche made an appearance in the Super Bowl was 1997. At the time, the German automaker touted the fact that its Boxster sports car was handmade, instead of pieced together by robots. ....

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Detroit Auto Show Changes Seasons, Adds Street Fair for 2020 – Tempemail-Tempemail Zone

The North American International Auto Show (NAIAS) in Detroit has been a launching pad for automakers to announce new vehicles and product innovations for more than three decades. But recently, the influential auto industry event, ....

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Take a Ride in the $225,000 All-Electric Faraday Future FF91 – Tempemail-Tempemail Zone

LAS VEGAS—Faraday Future has been a consistent presence at the Consumer Electronics Show over the past five years. Founded in 2014, the luxury electric automaker unveiled the FFZero concept car in 2016 and its all-electric ....

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